Dick Hebdige looks at the creation and consumption of objects and images as diverse as fashion and documentary photographs, 1950's streamlined cars, Italian motor scooters, 1980's 'style manuals', Biff cartoons, the Band Aid campaign, Pop Art and promotional music videos. He assesses their broad cultural significance and charts their impact on contemporary popular tastes.
Introduction; Young Lives; Chapter 1 Hiding in the Light: Youth Surveillance and Display; Chapter 2 Mistaken Identities: Why John Paul Ritchie didn't do it his Way; Taste, Nation and Popular Culture; Chapter 3 Towards a Cartography of Taste 1935-1962; Chapter 4 Object as Image: the Italian Scooter Cycle; Chapter 5 In Poor Taste: Notes on Pop; Living on the Line; Chapter 6 Making do with the ";Nonetheless": In the Whacky World of Biff; Chapter 7 The Bottom Line on Planet One: Squaring Up to The Face; Postmodernism and ";The Other Side"; Chapter 8 Staking Out the Posts; Chapter 9 Post-Script 1: Vital Strategies; Chapter 10 Post-Script 2: After (the) Word; Chapter 11 Post-Script 3: Space and Boundary; Chapter 12 Post-Script 4: Learning to Live on the Road to Nowhere;
