The story of British football's journey from public school diversion to mass media entertainment is a remarkable one. The Association Game traces British football from the establishment of the earliest clubs in the nineteenth century to its place as one of the prominent and commercialised leisure industries at the beginning of the twenty first century. It covers supporters and fandom, status and culture, big business, the press and electronic media and development in playing styles, tactics and rules. This is the only up to date book on the history of British football, covering the twentieth century shift from amateur to professional and whole of the British Isles, not just England.