This volume represents extensive research on Alfred Harmsworth (Lord Northcliffe), one of the press lords who influenced British politics and policy during World War I. It deals with Northcliffe and the inseparable quality of his public and political career from his journalism. By 1914, largely through his own efforts, Northcliffe had become a formidable force in Edwardian England, and his stature was only increased by the stresses the Great War placed on British society. The period between August 1914 and November 1918 marked the pinnacle of his power and influence. This book addresses a wide range of topics; the Great War, journalism, propaganda, censorship, the use and misuse of power, his preoccupation with America, and Northcliffe's influence on David Lloyd George.