For courses in Strategic Management and Business Policy. Picking up where the popular previous editions left off,Strategic Management and Business Policy: Globalization, Innovation and Sustainability,15th Editionfurther sharpens and modernizes this classic texts approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit TheeBooks products do not have an expiry date. You will continue to access yourdigitalebookproducts whilst you have yourBookshelf installed.
PART I. INTRODUCTION TO STRATEGIC MANGEMENT AND BUSINESS POLICY 1. Basic Concepts of Strategic Management 2. Corporate Governance 3. Social Responsibility and Ethics in Strategic Management PART II. SCANNING THE ENVIRONMENT 4. Environmental Scanning and Industry Analysis 5. Organizational Analysis and Competitive Advantage PART III. STRATEGY FORMULATION 6. Strategy Formulation: Business Strategy 7. Strategy Formulation: Corporate Strategy 8. Strategy Formulation: Functional Strategy and Strategic Choice PART IV. STRATEGY IMPLEMENTATION AND CONTROL 9. Strategy Implementation: Global Strategy 10. Strategy Implementation: Organizing and Structure 11. Strategy Implementation: Staffing and Directing 12. Evaluation and Control PART V. INTRODUCTION TO CASE ANALYSIS 13. Suggestions for Case Analysis PART VI. CASES IN STRATEGIC MANAGEMENT
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