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Exploring Strategy, Text Only 12th edition


Exploring Strategy, Text Only 12th edition

Paperback by Whittington, Richard; Regnér, Patrick; Angwin, Duncan; Johnson, Gerry; Scholes, Kevan

Exploring Strategy, Text Only

£61.99

eBook available - save £18.00
ISBN:
9781292282510
Publication Date:
6 Dec 2019
Edition/language:
12th edition / English
Publisher:
Pearson Education Limited
Pages:
592 pages
Format:
Paperback
For delivery:
New product available - 9781292428758
Exploring Strategy, Text Only

Description

Understand basics and develop expertise to think and behave like a manager Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they prosper, how they grow, how they innovate and how they change. This is the Text Only edition, and the Text and Cases edition also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Adnams, Siemens, Air Asia, Apple, Handelsbanken, Glastonbury and the Indian Premier League. New to this edition: The 12th Edition of Exploring Strategy has been comprehensively updated to help you: · Understand clearly the key concepts and tools of strategic management · Explore hot topics, including business models, corporate governance, innovation and entrepreneurship · Learn from case studies on world-famous organisations such as ITV, IKEA, Uber, Airbnb, Alibaba, and the Chinese movie business. Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford. Duncan Angwin is Dean of Nottingham University Business School. Patrick Regner is Professor of Strategic Management at Stockholm School of Economics. Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management. Kevan Scholes is Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School. Pearson, the world's learning company.

Contents

Chapter 1: Introducing Strategy Chapter 2: Macro Environmental Analysis Chapter 3: Industry and Sector Analysis Chapter 4: Resources and Capabilities Analysis Chapter 5: Stakeholders and Governance Chapter 6: History and Culture Chapter 7: Business Strategy and models Chapter 8: Corporate Strategy Chapter 9: International Strategy Chapter 10: Entrepreneurship and Innovation Chapter 11: Mergers, Acquisitions and Alliances Chapter 12: Evaluating Strategies Chapter 13: Strategy Development Processes Chapter 14: Organising and Strategy Chapter 15: Leadership and Strategic Change Chapter 16: The Practice of Strategy

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