Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.
Serves as a "how-to" guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
Written in an engaging style, with in-depth examples from the author's own practice
Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
Detailed contents viii Preface: is this book for me? xiv
1 Developing contextual research that matters 1
2 Entering the conversation of qualitative research 20
3 Paradigmatic reflections and theoretical foundations 37
4 Fieldwork and fieldplay: Negotiating access and exploring the scene 64
5 Proposal writing: Explaining your research to institutional review boards, instructors, supervisory committees, and funding agencies 87
6 Field roles, fieldnotes, and field focus 105
7 Interview planning and design: Sampling, recruiting, and questioning 130
8 Interview practice: Embodied, mediated, and focus-group approaches 157
9 Data analysis basics: A pragmatic iterative approach 183
10 Advanced data analysis: The art and magic of interpretation 203
11 Qualitative quality: Creating a credible, ethical, significant study 227
12 Writing Part 1: The nuts and bolts of qualitative tales 251
13 Writing Part 2: Drafting, polishing, and publishing 273
14 Qualitative methodology matters: Exiting and communicating impact 296
Appendix A Fieldnote 315
Appendix B Focus group guide 317
Appendix C Interview transcription excerpts 321
References 325
Index 341
