In Hashtag Authentic, social media guru Sara Tasker provides tips, advice, and guidance on how to turn your personal Instagram account into a profitable creative outlet. Since setting up her Instagram account (@me_and_orla) while on maternity leave in 2013, Sara has become a celebrated influencer and iPhoneographer, and through her calm, atmospheric, and authentic style has garnered legions of followers. Here, Sara presents the lessons she has learned along the way. Sara's nurturing voice and enchanting photography provide guidance on:aO storytelling, with tips on finding your own visual style and personal niche;aO making pictures, including composing for Instagram, finding the best light, and getting the most out of your camera phone;aO archiving your life, with tips organized by themes like Craft & Making, Family & Pets, and Food & Ingredients;aO and sharing your world, detailing the keys to Instagram success and beyond.aHashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe, and becoming an influencer.
Introduction Storytelling 10 Our Visual Culture 12 The Democracy Of Digital Photography 16 Start With What You Have 18 Finding Inspiration In Your Everyday Life 20 A Visual Time Capsule 24 Moments, Not Things 28 Every Picture Tells A Story 32 Finding Your Style 40 Finding Your Niche 46 Do Something Worth Photographing Making Pictures 54 Composition Is Key 56 Composing For Instagram 58 The Simple Secrets Of Composition 68 Chasing Light 74 What Grabs The Eye 82 The Photo Vs Reality 84 Being Seen 90 Getting The Most Out Of Your Phone Camera 94 Getting Off Auto Mode On Your DSLR 100 Editing On Your Phone 104 Steady Flow Of Inspiration Archiving Your Life 112 It Doesn't Have To Be Disneyland 114 Craft & Making 118 Food & Ingredients 122 Road Trips & Travel 126 Weather & Seasons 130 Occasions & Celebrations 134 Making A Home 138 Beauty & Dressing Up 142 Family & Pets 146 Landscapes & Nature 150 Whimsy & Magic Sharing Your World 156 Personal Exhibition 160 Plan Your Gallery 164 Captions 168 Instagram Stories 174 Success On Your Own Terms 178 Finding Your People 182 Success Beyond Instagram 186 Safety & Sanity
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