This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications.Fully updated throughout, this new edition:-Covers forecasting, functional management and strategic planning;-Includes extra chapters to incorporate a wider spread of important topics such as sustainability, authenticity and crisis management;-Contains pedagogical features throughout, such as learning objectives, questions and case studies to aid understandingNow in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
20: New strategic developments in tourism 19: Tourism resources and sustainability 18: Tourism authenticity 17: Stakeholder engagement in tourism Part IV: New Business Ecosystems and Stakeholder-driven Strategy 16: Crisis management and strategic implications 15: International strategies in tourism 14: Process-based management in tourism 13: New performance measurements 12: Towards a new strategic paradigm 11: Strategic thinking in tourism Part III: Strategic Vision and Management in Tourism 10: Technology management in tourism 9: Financial management in tourism 8: Empowerment human resource management in tourism 7: Strategic innovation in tourism business 6: Strategic creativity in tourism business 5: Consumer behaviour in tourism Part II: Integrated Management in Tourism 4: Tourism demand modelling and forecasting 3: Future economic development in tourism 2: Futurecast applied to tourism 1: The new business environment and trends in tourism Part I: Tourism Environment, Economic Development, Forecasting and Trends
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